The Jiu Jitsu Mindset Podcast · Interviews

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The First Key to Winning is Not Losing | Professor Tosh Cook

full interview podcast Oct 23, 2026

"For me, it was always the first key to winning is not losing." Professor Tosh Cook's tagline, on and off the mat, is simple: before you try to win, first make sure you're not going to lose.

Tosh, a third-degree black belt under Royce Gracie, talks with Pete about Muhammad Ali's "fish swim, birds fly" and the 1993 Black Belt magazine ad for UFC 1, walking into the Gracie Academy in 1997, how Royce prepared for the 90-minute Sakuraba fight by facing ten fresh training partners, a fight taken on four hours' notice, underground cage fights on nightclub floors, what the bottom of full mount teaches about business, Royler Gracie's "best job in the world," and why instructors owe every student an honest answer about self-defense and sport.

In this episode

  • 0:00 Cold open
  • 0:39 Welcome: Pete and Professor Tosh Cook
  • 2:12 Fish Swim, Birds Fly
  • 8:59 Ten Opponents
  • 11:11 The Fight Physical
  • 15:43 Four Hours' Notice
  • 18:42 Little Bits of Hell
  • 23:17 The Best Job in the World
  • 29:30 An Honest Answer
  • 34:49 The First Key to Winning

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